Social media’s impact on culture has become an increasingly common topic in IELTS Writing Task 2, appearing in various forms across recent test papers. Based on analysis from major IELTS preparation websites and past exam databases, this theme has appeared in approximately 15% of culture-related questions since 2020. Let’s examine one frequently occurring question type and analyze sample responses across different band scores.
The impact of social media on cultural values has emerged as a critical topic in academic discourse, making it essential for IELTS candidates to master this subject.
Question Analysis
Some people believe that social media has a negative impact on local and regional cultures. Others think it helps connect cultures and reduce differences between people. Discuss both views and give your own opinion.
This question requires:
- Discussion of both positive and negative views
- Personal opinion
- Examples to support arguments
- Clear structure and balanced analysis
Band 9 Sample Essay
Social media’s influence on cultural identity has become a contentious issue, with valid arguments on both sides regarding its impact on local traditions and global connectivity. While some argue that it erodes cultural uniqueness, others maintain that it facilitates cultural exchange and understanding.
Those who criticize social media’s cultural impact often point to the homogenization of local traditions. When young people spend hours scrolling through international content, they may become less interested in their indigenous practices and customs. For instance, in many Asian countries, traditional festivals and ceremonies receive less attention from younger generations who are more attracted to globally trending celebrations like Halloween or Valentine’s Day.
However, social media also serves as a powerful tool for cultural preservation and exchange. Through platforms like Instagram and YouTube, communities can showcase their unique traditions to a global audience, fostering appreciation and understanding. The role of media in promoting cultural diversity is evident in how indigenous artists and craftspeople can now reach international markets and maintain their traditional practices while adapting to modern times.
In my opinion, while the concern about cultural dilution is valid, social media’s potential for cultural preservation and exchange outweighs its drawbacks. The key lies in how we utilize these platforms. When used consciously, social media can help communities maintain their cultural identity while fostering global understanding and appreciation.
Band 7 Sample Essay
Social media has changed how people interact with different cultures, and this has both positive and negative effects. This essay will discuss both perspectives on this important issue.
On the negative side, social media can make local cultures less important to people. Many young people prefer watching international content instead of learning about their own traditions. For example, in my country, traditional music is becoming less popular because teenagers prefer following international pop stars on social media. The effects of technology on social interaction show that people spend less time participating in traditional community activities.
However, social media also helps connect different cultures. People can learn about other countries’ traditions through social media posts and videos. For instance, many people share videos of traditional festivals and ceremonies online, which helps others understand and appreciate different cultures. This can lead to more tolerance and respect between different communities.
I believe that social media has more positive than negative effects on culture. While it’s true that some traditions might become less popular, the ability to share and preserve cultural knowledge online is very valuable.
Key Vocabulary
- homogenization (n) /həˌmɒdʒənaɪˈzeɪʃən/ – the process of making things uniform
- indigenous (adj) /ɪnˈdɪdʒɪnəs/ – naturally existing in a place
- contiguous (adj) /kənˈtɪɡjuəs/ – touching or connected throughout
- dilution (n) /daɪˈluːʃən/ – the act of making something weaker
- preservation (n) /ˌprezəˈveɪʃən/ – keeping something in its original state
Conclusion
This topic remains highly relevant for IELTS candidates, as it combines cultural awareness with technological impact. For practice, try writing your own essay addressing similar questions such as:
- The impact of social media on traditional family values
- How digital platforms affect local languages and communication styles
- The role of social media in preserving cultural heritage
Share your practice essays in the comments section for feedback and discussion.